Palm Tree Media
ATTENTION : ECOMMERCE BRANDS

GET YOUR 112-POINT ECOM AUDIT & FIND $5K WORTH OF VALUE

Unlimited Ecom Ad Creatives
Monthly CRO Optimization
Fractional CMO Support
VERIFIED ENDORSEMENT

"I've known Ben for 15 years since back when we worked together at Russell Brunson's DotComSecrets. After working together scaling many businesses across verticals I can confidently say his media buying and marketing instincts are some of the sharpest I've seen."

Michael T.
MICHAEL T.
Rocksteady Marketing
$0M+
Ad Spend Managed
0+
Campaigns Launched
THE 112-POINT AUDIT

FIND WHAT'S COSTING YOUR BRAND GROWTH.

Take a deeper look at the areas across your ecommerce growth system that may be creating missed opportunities.

ECOM DIAGNOSTIC LIVE
0
POINT ECOM AUDIT
FIND $5K WORTH OF VALUE

Comprehensive diagnostic covering acquisition, creative, conversion, and offer mechanics.

ADS

Targeting, structure, account health & scaling headroom

CREATIVE

Angle diversity, fatigue cycles & hook performance

OFFER

Bundle economics, perceived value & margin safety

PRODUCT PAGE

Presell friction, social proof & above-the-fold clarity

CRO

Checkout flow, cart abandonment & AOV opportunities

FUNNEL

Post-click journey consistency & landing page alignment

CUSTOMER JOURNEY

LTV retention, email/SMS sync & repeat purchase triggers

THE COMPLETE ECOM GROWTH SYSTEM

MORE THAN AD MANAGEMENT.

Palm Tree Media connects customer acquisition, creative, conversion optimization, strategy, and ongoing support into one complete ecommerce growth system.

[ SYSTEM INTEGRATION ARCHITECTURE ]
01
ACQUISITION
Meta Ads Media Buying
02
CREATIVE
Static, Video & AI Ads
03
OFFER
Pricing & Promo Mechanics
04
PRESALE
Custom Presell Pages
05
CONVERSION
Monthly CRO Audits
06
OPTIMIZATION
Data Iteration Cycle
07
GROWTH
Scale Profitably
Fractional CMO Team Strategic Oversight across all nodes
UNIFIED DATA & EXECUTION
ACQUISITION

META ADS BUILT AROUND THE WHOLE CUSTOMER JOURNEY.

Acquisition isn't just turning on campaigns — it requires proper infrastructure, ongoing iteration, and strategic alignment with your store's margin goals.

META ACCOUNT SETUP

Proper campaign infrastructure, pixel alignment, catalog integration, and account setup engineered for scale.

INFRASTRUCTURE

ONGOING MANAGEMENT

Ongoing Meta advertising management, budget allocation, bid optimization, and audience expansion.

DAILY OPTIMIZATION

CAMPAIGN GUIDANCE

Strategic direction around campaigns, promotional calendars, product drops, and high-margin offer structures.

STRATEGY
CREATIVE SYSTEM

KEEP TESTING NEW ANGLES WITHOUT RUNNING OUT OF CREATIVE.

Ad fatigue is the #1 killer of scaling campaigns. We keep your ad account fed with high-volume, high-converting static, video, and AI creatives.

UNLIMITED STATIC CREATIVES

Ongoing ecommerce-focused static advertising creatives designed for high stopping power and clear value props.

UNLIMITED VOLUME

VIDEO EDITING & SCRIPTING

Script writing, hook variations, and professional editing to turn client-filmed footage into campaign-ready video ads.

UGC-READY

AI VIDEO ADS

Additional AI-assisted video creative for rapid testing of new concepts, avatars, localization, and hooks.

RAPID TESTING
STRATEGY

MORE THAN SOMEONE RUNNING YOUR ADS.

Palm Tree Media's Fractional CMO Team helps guide product offers, promotions, campaigns, and the broader ecommerce growth strategy.

OFFER DEVELOPMENT

Crafting high-converting bundles, tier discounts, and value-add incentives that protect gross margin.

MARGIN-AWARE

PROMOTIONAL CALENDAR

Structuring seasonal promos, holiday pushes, flash sales, and product launch sequences.

SEASONAL

CAMPAIGN ARCHITECTURE

Aligning paid traffic with email/SMS flows, VIP drops, and full brand position strategy.

FULL-FUNNEL
CONVERSION

MORE TRAFFIC DOESN'T HELP IF YOUR STORE DOESN'T CONVERT.

Scaling ad spend into a leaky store burns capital. We audit, test, and optimize conversion pathways to maximize yield per visitor.

MONTHLY CRO AUDITS

Regular review of conversion opportunities across the mobile product page, cart drawer, and checkout experience.

MONTHLY

MONTHLY CRO CALLS

Dedicated sessions reviewing heatmaps, session recordings, priorities, and potential store improvements.

1:1 REVIEW

PRODUCT PRESELL PAGES

Custom presell & listicle pages designed to frame the buying journey before the customer reaches the final product decision.

CUSTOM BUILD
ONGOING SUPPORT

YOU'RE NOT LEFT WITH A DASHBOARD AND GOOD LUCK.

We operate as an extension of your internal team with direct communication, regular strategy calls, and hands-on guidance.

DEDICATED SLACK CHANNEL

Direct daily access with your growth team for quick feedback & syncs.

BI-WEEKLY GROUP COACHING

Regular strategic coaching and peer discussion across growth trends.

MONTHLY CRO CALLS

In-depth review of conversion opportunities and next development priorities.

FRACTIONAL CMO SUPPORT

Strategic executive oversight beyond simple media campaign management.

THE PROCESS

FROM AUDIT TO ONGOING GROWTH.

01

AUDIT

Start with the 112-point ecommerce audit to diagnose current baseline performance.

02

IDENTIFY

Find opportunities across acquisition, creative, offer structure, and store conversion.

03

BUILD

Create the campaigns, ad creative, presell pages, and supporting growth infrastructure.

04

OPTIMIZE

Continue testing creative angles, reviewing CRO, and scaling the system over time.

WHY ECOM GROWTH STALLS

THE PROBLEM USUALLY ISN'T JUST YOUR ADS.

CREATIVE FATIGUE

Winning concepts eventually stop performing as audiences fatigue. Without high-volume creative iteration, CPAs inevitably rise.

WEAK OFFERS

Traffic cannot compensate for an offer customers do not want or a pricing structure that crushes contribution margin.

CONVERSION LEAKS

Small issues across the mobile product page, checkout, or cart drawer compound into major revenue loss.

DISCONNECTED STRATEGY

Ads, creative assets, landing pages, and CRO need to support the exact same core value proposition to convert efficiently.

WHY PALM TREE

ONE TEAM ACROSS THE GROWTH SYSTEM.

01 / SYSTEM

ACQUISITION

Meta advertising and campaign management aligned with bottom-line revenue goals.

02 / SYSTEM

CREATIVE

Static, video, scripting, and AI creative tailored specifically for DTC audiences.

03 / SYSTEM

CONVERSION

CRO audits and custom presell experiences to capture lost traffic potential.

04 / SYSTEM

STRATEGY

Fractional CMO guidance and ongoing support across product offers and promos.

IS PALM TREE MEDIA A FIT?

BUILT FOR ECOMMERCE BRANDS SERIOUS ABOUT GROWTH.

Established ecommerce brand
Actively selling products online
Wants stronger customer acquisition
Needs ongoing creative testing
Wants strategic growth support
Ready to improve conversion
COMMON QUESTIONS

BEFORE YOU APPLY

READY TO FIND WHAT'S HOLDING YOUR BRAND BACK?

START WITH THE 112-POINT ECOM AUDIT.

See where your acquisition, creative, offer, and conversion system may be leaving opportunities behind.

GET MY 112-POINT AUDIT